Walking the Talk – The Psychological Importance of Consistency

In business, we often make strong claims about who we are, why someone would want [...]

Combatting the Perceived Ease of Investing

On a recent mastermind call I hosted for advisors we discussed the challenge that investing [...]

My Ride Along with the St Paul Police

The other week I fulfilled a boyhood dream of riding along with a police officer. [...]

Investing in Roulette

What would be your reaction if I said I was going to Las Vegas to [...]

A Financial Plan Is Not Enough

We can break down ways to invest into two basic categories: Based on a plan [...]

Beware When Complacency Abounds

The “Coronacrash” is history. The crisis, subsequent fiscal and monetary policy stimulus and vaccines have [...]

Podcast: Behavioral Finance Applications for Advisors

I was recently a guest on The Human Side of Money Podcast. This was initially [...]

Bitcoin, Buffett & The Confirmation Bias

I was listening to a webinar earlier this week hosted by Ric Edelman with Matt [...]

Perception > Truth

Most people would agree that knowing a truth is important. We are driven to find [...]

Highest Rated Client Article From 2020

Many financial advisors do a good job of staying in front of their clients and [...]

Are Chatbots the Future of Financial Advice?

Artificial intelligence continues to make great progress as we seek greater efficiency in our businesses [...]

What I Learned About Investing by Walking My Dog

A few weeks ago I was walking my dog. He is a seven-year old British [...]

Deceptive Ads – Part 2

Last week I wrote about an ad I encountered on Facebook about a trading program [...]

This Type of Ad Could Make Your Clients Jump Ship

This is a recent coaching message to members of The Behavioral Finance Network. The financial [...]

Improving Habits: Help Your Clients Develop Better Investment Habits

Over 40% of our daily activities are not conscious decisions, rather habits. These daily activities [...]

3 Tips to Improve An Advisor’s Website

Many financial advisor websites lack the ability to engage and impress a website visitor. It [...]

Frigid Cold, Earthquakes & Investing

At first glance it may seem that the cold Texas just endured, earthquakes and investing [...]

Becoming a Passive Investor

Over the past several years, investors and experts have debated passive vs active investing. Passive [...]

The Lure of Envy

The color green is attributed to many positive things in life. Green is often used [...]

How Advisors Benefited From Behavioral Finance in 2020

2020 was quite a year! The crisis was an opportunity for advisors to rise to [...]

It Could Have Been Worse

Many people love surprises. A surprise party. A surprise gift. A surprise visitor at the [...]

Using Behavioral Finance to Communicate More Effectively

Behavioral finance is using psychological principles in the business of finance and economics. But the [...]

When Better is Worse

Just over a week ago… I got a text and email from American Express asking [...]

Improving Your Website to Get More Business

I created this video for Behavioral Finance Network members on August 5th and think it [...]

How Did I Miss That?

The other day I was pondering on what the economy and market may do in [...]